First, thank you for having an interest in our Serifi theme!

Serifi is a theme that was designed based on our most popular Storytime Pro theme. Perfect for writers and authors that love to write amazing stories, this theme is also suited for bloggers too!

Serifi – Continuing with a New Direction

This began with our last theme Alurra where the pro version is now a plugin. This makes things much easier for the end-user. You no longer need to install another theme–this one you simply install a plugin that automatically upgrades your free version.

This began with our most recent themes where the pro version is now a plugin. This makes things much easier for the end-user. You no longer need to install another theme.

NOTE: You will be installing the premium version as a plugin. This will add more features and options to your free version.

IMPORTANT: If you have purchased the pro version of this theme, make sure you have the FREE version installed and ACTIVE.

Serifi – Free

Rough Pixels has a history of designing robust free themes that don’t completely limit your creativity when it comes to making a blog. Many users will find the free version of Serifi enough for typical blogging. However, should you want more features, the premium (pro) version is available!

How to Begin

FREE Version: To use this theme, you just need to install and activate the free version.

PREMIUM Plugin Version: Make sure you have the Free version installed and active before installing the plugin for this theme.


Rather than repeat common steps, we have split our theme tutorials into sections. They can be found either on the Support Home page, or you can find them in the left-side column that you see on this page.

Generally, you should start with the Common Setup section first as this includes the installation of your theme. After this, and if you are using the premium version of this theme, venture to the License Key Management tutorials to ensure you receive theme updates and priority support.